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Paul J. Meyer's Articles in Fundraising
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From the Donor's Perspective: What Every Fundraiser Should Know
Just because donors are the ones writing the checks does not mean they have everything in the world. You might be wondering what donors could possibly need, but when you see things from the donor's perspective, you could be surprised. To meet these needs is to succeed as a fundraiser - and that is the benefit of having the donor's perspective!
From the Donor's Perspective: Why Some Fundraisers Succeed While Others Fail
What qualities or characteristics separate the fundraisers who succeed from the ones who fail? Who better to ask than the top donors who give to them!
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