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Patty Buccellato's Articles

  • Represent Your Company Brand with a Professional Image
    In today's tough economy, leadership is more challenging than ever. Creating a productive and effective company entails setting standards and limits. One item that comes up often is image. The professional image of not just your physical environment, but the image your staff projects as well.
  • Down Economy: Maintaining Professional Image in The Job Search
    A powerful tool at your disposal is your professional appearance, both in person and online. These days, employers and hiring managers are still interviewing potential employees, but they're now using the Internet and social media as a method of researching job candidates. So both kinds of first impressions are crucial in today's competitive and tech-savvy job market.
  • In the Bag
    Why do you carry the bag that you do, and what does your bag say about you - particularly in the workplace? Since your bag represents you, your attention to detail, and your judgment of quality, choose it as carefully as you would the words in a resume.
  • Interviewing During the Economic Downturn - How to Look Confident in a Job Interview
    Interviewing During the Economic Downturn - Gaining the Edge with Powerful Image.
  • In the Finance Industry, Building Trust Begins with Your Wardrobe
    Creating a trustworthy image begins with the most visible element of your personal brand - your wardrobe.
  • Don't Go into the Dressing Room Without Me
    Making sense of apparel sizing
  • Why More Companies are Turning to Image Consultants
    More companies are turning to image consultants as a cost-effective tool to differentiate their products and services from others in the marketplace. Appearances do count, and professional advice on how to improve the appearance of a company's employees can change and polish the image that is presented to the public.
  • Recessionista: High Style on Low Budget
    If you're like many shoppers, there have been many a buying spree through boutiques and malls these past few years.. However, recent economic downturns have made even the most dedicated fashionistas cut back. While you might not be adding to your wardrobe, savvy dressers know to shop their closets. Your hangers are brimming with great items to remix for this season.
  • Makeover in 10 Minutes
    Appearance and body language accounts for 55 percent of people's first impressions. Since your appearance will package the messages you send, an effective business image communicates vibrancy, professionalism and competency. Use these strategies to quickly assess and renew your personal appearance.
  • Achieving Recession Chic
    With consumer confidence levels low, even the most enthusiastic shoppers are acting with caution. Some are even cutting back as the recession progresses.But an economic slowdown shouldn't get in the way of strong personal style. With a little ingenuity and creativity, you can dress well without breaking the bank.

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