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Creating several streams of income for your business growth Nowadays for a small business to succeed it has to be innovative in marketing itself. It has to come up with multiple service/product propositions to be able to satisfy all customer needs. Are all networking groups equally good? What you need to know about networking groups so that you save time, efforts and money. How to be a Successful Consultant on and International Arena Being a consultant on the global arena is a much more complex task than just being a consultant in your home country. In addition to the core consulting skills and knowledge one has to possess extra “international” skills and one’s knowledge base h as to constantly grow and evolve. There are several specific tips from my own experience I can give a consultant who wants to expand his/her work internationally. 7 Tips for Successful Negotiations Most people negotiate in their lives nearly every day: at work and at home and when they are buying stuff on the market. So everyone needs to know how to succeed in negotiations. For me, negotiations are part of my job. I've read a number of articles and books about negotiations and attended several trainings but the most valuable lessons I've learnt from my own experience. And now I give you a chance to learn from it too: I know these techniques will work because I've tried them. Role-plays as a Successful Sales Training Tool Role-playing games or role-plays are a very effective yet easy and inexpensive method of training sales staff on all levels: from beginners to advanced. They can be used for training B2B and B2C sales techinques and they work very well in all cultures. In this article we will give you examples of various types of role-plays for sales training. CRM (Customer Relationship Management): How to avoid mistakes and succeed The importance of Customer Relationship Management or CRM is widely discussed nowadays, however, for many people it is a vague notion, often misinterpreted or misused. In reality CRM, if understood and implemented correctly can bring a lot of benefits to the company. In this article we explore the essence of CRM, look at common mistakes companies make, how to avoid them and how to implement CRM on a budget. New Market Entry Strategy This is a step-by-step guide on planning a New Market Entry. It consists of 2 parts: Analytics and Implementation and draws your attention to the factors not present in your standard local marketing plan, such as: country risk analysis, unfair competition, stakeholder management on government level, etc. Special attention is devoted to Exit strategy in case things are not going according to plan. These are the basics of International Marketing you must know before expanding your business overseas.

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